This guide walks you through accessing the Dashboard for the first time, understanding its layout, and setting yourself up for an efficient daily workflow. By the end, you'll know how to navigate every section and start using the Dashboard as your daily SEO command center.
Accessing the Dashboard
Log in to your LinkRocket account at app.linkrocket.com.
Click Dashboard in the main navigation bar on the left side of the screen.
Your full portfolio overview loads automatically.
The Dashboard is also the default landing page after logging in, so in most cases you'll see it immediately.
Your First Visit
If you're logging in for the first time, your Dashboard will look relatively empty — and that's normal. The Dashboard is powered by the websites you add and the analyses you run, so the first step is to populate it with data.
Here's how to get started:
Add your first website. Click the + Add Website button at the top of the Dashboard (or navigate to Dashboard > Websites). Enter your domain URL — for example,
example.com— and click Add.Run your first analysis. Once your website is added, use one of the Quick Actions buttons at the top of the Dashboard to run a backlink analysis or site audit. This will populate your portfolio metrics and give the Dashboard something to work with.
Add additional websites. Repeat the process for any other domains you manage or want to monitor. There's no need to add them all at once — you can build your portfolio over time.
Tip: You don't need to run every type of analysis right away. Start with a backlink analysis and a site audit for your most important website. This gives the Dashboard enough data to start surfacing useful insights.
Navigating the Dashboard Layout
The Dashboard is organized from top to bottom in order of priority — the most actionable information appears first, with deeper detail further down the page.
Top of the Page: Quick Actions
Four shortcut buttons sit at the very top of the Dashboard:
Run Backlink Analysis — Jump straight into analyzing any domain's backlink profile.
Start Site Audit — Launch a technical SEO crawl of your website.
Research Keywords — Open the keyword research tool to find new opportunities.
Track Rankings — Set up or view keyword position tracking.
These shortcuts save you from navigating through the main menu when you want to take immediate action. They're especially useful during your daily check-in when you spot something in the Dashboard that needs a deeper look.
Middle of the Page: Metrics and Monitoring
This is the heart of the Dashboard. It includes your Portfolio Metrics Cards (high-level stats), the Needs Attention section (flagged issues), Priority Cards (performance groupings), and the Website Summary Table (detailed domain list). Together, these sections give you a complete picture of your portfolio's health.
Bottom of the Page: Activity and Usage
The lower sections focus on ongoing activity and account management: your Projects Overview, Exchange Status Widget, Usage & Credits tracker, and the Activity Feed timeline. These keep you informed about what's happening across your account without requiring you to check each tool individually.
Using Quick Actions Effectively
Quick Actions are more than just navigation shortcuts — they're designed to reduce friction when the Dashboard tells you something needs your attention. Here's how to use them in practice:
Scenario: You notice in the Needs Attention section that one of your websites has a low health score.
Click Start Site Audit in the Quick Actions bar.
Select the flagged website.
Run a fresh audit to identify the specific issues.
Scenario: The Activity Feed shows a competitor gained new backlinks.
Click Run Backlink Analysis in Quick Actions.
Enter the competitor's domain to investigate.
Identify the new linking domains and evaluate them as outreach targets.
The key principle is: the Dashboard surfaces the insight, Quick Actions let you act on it immediately.
Setting Up Your Dashboard for Success
To get the most value from the Dashboard, take a few minutes to set it up properly:
Add all websites you actively manage. The Dashboard can only monitor what it knows about. Add every domain you want to keep an eye on.
Run initial analyses for each website. At minimum, run a backlink analysis and site audit for each domain. This populates the portfolio metrics, priority cards, and health scores.
Create projects where relevant. Set up Rank Tracking projects for your most important keywords and NeuroLink projects for sites where internal linking matters. These will appear in the Projects Overview section.
Check your Usage & Credits. Familiarize yourself with your plan's limits so you know how many analyses you can run each month.
Once these steps are complete, your Dashboard will be fully populated and ready to serve as your daily SEO check-in.